Concept Video

Overview

Flyma is an app for travelers to get organized and easily packing the luggage. The main idea of this app is that users can use the camera to scan the items they will bring when traveling. After that, the AR will show them how to layout the items in the luggage. When users come back from the destination, they can use the app to make sure they don't have anything left behind. The app can also generate the travel list based on traveler's information and weather.

Design Challenge

The main problem faced by many travelers is an over packing and unorganized way of packing items in their check-in and cabin bags. The main challenge here was to help people who struggle while packing their bags and end up getting anxious about packing. Thus solving basic problem statements such as “uggghhhh!!! I over pack my bag every time…”, “I need more time for packing!!!”

Research

Interview Questionnaire

  1. Do you like travelling?
  2. Do you worry about anything before traveling?
  3. Do you travel light?
  4. Do you stress over packing?
  5. How long do you take to pack your bag?
  6. What do you like to carry?
  7. Do you ever google about weather of the destination that you are visiting?
  8. What is your process of packing?
  9. Do you feel that sometimes you pack unnecessary items?
  10. Is there anything you wish you had/existed that would make the process of packing and carrying luggage for your trip easier?

Key Findings

  • Most of the travelers prefer long trips
  • Many travelers end up over packing
  • People worry about fitting all their things in the bag
  • They get anxious while packing
  • Many travelers need help while packing
  • They want to be able to list out items that they want to pack without it being a tedious task

Pain Points

  • Being anxious about packing
  • Need to check the weather before packing
  • Don’t have enough time
  • Space is not enough for packing
  • Left something behind/inside the hotel
  • Overweight bags

Mind Map

Empathy Map of Users

See

  • Friends already finished packing
  • Too much stuff to pack inside one bag
  • Luggage seems to be small
  • Also needs to pack for family member
  • Info about the travel destination

Hear

  • Friends and family’s suggestions
  • Listen music while packing
  • Clock ticking
  • Family call in before travelling

Think/Feel

  • I want to pack too much stuff such as personal care, laptop, medicine, clothing, shoes, food…
  • Kind of nervous but still want to finish packing as soon as possible
  • Feel I am out of the time
  • Should I buy souvenirs?
  • Is there cold or hot now?

Say/Do

  • Google about the weather
  • Create a packing list
  • Weigh the luggage
  • Bring extra bag
  • Bring coat and umbrella for rainy days
  • “Could you help me packing, I am running out of time”

Features

Using AR technology help to organize the luggage

Sync with flight and traveller’s information

Generate a packing list to users based on weather and traveller’s information

Using camera to scan the items you’ll bring. The App will store all the items information

Users won’t left anything behind when they come back from the destination

Features

appPackPoint

Never Forget Your ______ Again!
PackPoint is a free travel packing list organizer and packing planner for serious travel pros. PackPoint will help you organize what you need to pack in your luggage and suitcase based on length of travel, weather at your destination, and any activities planned during your trip.

Pros

  • The app has great choice of colors. The icons are visually appealing
  • Shows local weather forecast when users enter the new destination

Cons

  • Not really intuitive. Don’t know what’s the next step after selecting items
  • Some actions such as ‘Delete Trip’, ‘New Trip’ are hidden
appPack King

For The Every Man Traveler!
Pack King is streamlined like PackPoint, it offers a list of activities “baked-in,” like Hiking, Photography, Beach, Dog, and so on which help easy to fine-tune your packing list no matter where you’re going or what you’re doing. It also asks if and how often you’ll be doing laundry while traveling, which can lighten your clothing load.

Pros

  • The content of the app clearly presented to Users
  • Provides detailed categories for users to select to complete the list

Cons

  • Lack of weather forecast feature
  • The design of the interface is kind of rigid. No emotional connection
appPackr Travel Packing

Never Forget To Pack Any Item!
Packr Travel Packing is a free app helps you figure out what you need to bring with you based on your destination and what you're planning to do. In addition to telling you what to bring, the app also gives you the option to create to-do lists in advance of your trip.

Pros

  • The visual design of the app is eye-catching
  • Good interactive design that stimulates users’ emotional response
  • Great features: Packing list, Weather forecast, Family mode, and Multi-destination trip

Cons

  • Too many actions.
  • User spends long time on selecting items.

Competitive Matrix

Persona

Storyboard

User Journey

Persona

Storyboard

User Journey

Information Architecture

Technology Research

  • Prompts
  • Data enhancement
  • Virtual Interaction
  • Image Processing
  • Data Visualization
  • Prediction

Sketches

Wireframes

User Flow

1. Sign up as first time user, and create a packing list for travelling to Seattle.

2. Start packing bag by using AR.

User Testing/Improvements

Dashboard

Screens for flight details

AR Packing feature

Moodboard

Color Palette/Typography

Logo Construction

Conclusion

After interviewing the target audience at various situations I could identify that the people stress over packing and tend to have an anxiety about packing. This user research coupled with my Market research definitively concluded that travelers and users needed an application which would be a one stop destination to complete their pre vacation or trip chores. This project helped in various aspects such as documentation of the user research and the market research. Learning about new technologies and understanding how technology can help solve real world problems.

Source

What’s Next?

  • Stronger computer vision
  • Image processing
  • Weight prediction
  • Smart Bag
  • View your layers according to your packing list
  • Share your packing list

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